AUSTRALIAN MADE TO ORDER CLOTHING
ABOUT
IN MY COLOUR ERA.
I’m Alice, the creative mind behind Colour Theory Clothing. I started my colour journey in 2023 with one goal in mind - to keep our planet as colourful as your wardrobe!
Colour Theory is all about designing fun, colourful pieces that don’t just look good but are kind on the planet. Every piece is a labour of love, tried and tested to ensure you get a mood boost with every wear!
Working from my studio in Adelaide, Australia, I make each piece to order. No big factories, no production lines - just me, my trusty machines. This means your order will take a little longer to arrive but trust me, it’s worth the wait!
Much love, Alice xx
FABRIC
CHERRY BUBBLEGUM FABRIC
The Cherry Bubblegum collection is made from 56% Cotton (BCI), 37% Modal (LENZING™) & 7% Spandex. The fabric has the below global certifications:
Origin: South Korea
What is Modal?
Modal is made from the pulp of beech trees. It’s silky smooth, breathable and naturally moisture-wicking. It feels amazing to wear all day long. Plus, it’s stronger than cotton and resists shrinking or pilling, which means your clothes last longer and stay looking fresh. Better for you, better for the planet.
DEADSTOCK FABRIC
SUSTAINABILITY
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PRODUCTION
Colour Theory Clothing is committed to keeping the planet beautiful for years to come! Every piece is made to order, which means we only make what is needed. This approach reduces overproduction and waste compared to mass production. Each garment is designed to last, encouraging a slower way of dressing: buy less, choose well, and make it last.
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ZERO WASTE
Do you want to know the coolest thing about our packaging? The garment tags and thank-you cards are embedded with mixed flower seeds! It’s a zero-waste way to say thank you! Every Australian order receives the gift of flowers to plant and enjoy. For international orders, recycled card is used to keep packaging as planet-friendly as possible.
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PACKAGING
Our packaging may look and feel like plastic, but it’s not. Not even close! Every order is sent in a home-compostable satchel with a biodegradable shipping label (no need to peel it off). Once you’re done, simply pop the packaging into your compost or green bin, where it will break down into healthy food for the Earth.
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SHIPPING
Shipping can take a toll on the environment, which is why we partner with Sendle for regular orders when possible. Sendle has been 100% carbon neutral from day one. They calculate the footprint of every shipment and offset it through environmental projects around the world.
Did you know...
Let customers speak for us
I bought this dress to wear to my master’s graduation. It’s beautiful. The fabric is light but not too sheer. I got an XXL to fit a little looser (when my normal size is XL) and be more flowy. The colours are rich and compliment each other perfectly. I love that it was made to order and that I could choose the length as I’m really short and usually have to take things up. I’ll definitely be shopping here again!
Amazing hand made products and Alice was so good with communication and customised the length for me, so happy with my order
The print is absolutely stunning and very forgiving for those girls unsure if the dress with suit their shape. I followed the measurement instructions and it was spot on (I am 157cm and a size 10/12). The two in one neckline provides fabulous options for either a casual or semi formal look. I absolutely love it and received comments all night. XXX
The material is so soft and beautiful, they really are elevated and dressy. True to size - I could have possibly sized down but didn’t want them too tight. Love the fabric really lovely
I love these shorts so much. Love the colour way, super soft and comfy (I’m size 16-18 and got xxl and they’re perfect or I could size down okay). Great colours !
These pants are so cute! I love that they are hand made in Australia and they fit amazingly. I am a AU 24/26 on bottom and they fit perfectly could probably fit up to an AU30 as there is room and stretch. I've literally not stopped wearing them since I got them as they're so comfortable.
Very happy with my Jasmine shirt. Very flattering fit, the fabric feels buttery soft and is super stretchy. Can't wait to wear all summer long! ◡̈
Omg this is my favourite top ❤️🩷. So soft and comfy and stunning. Alice was really kind and did a loooong hem for me so I could knot the sides to go with my style. I wear it low side on my back to show off my greyhound tattoo. This top gets worn the second it comes out of the wash!
I ordered XL (chest is 16DD) but could have sized down because it's so stretchy. Such soft, comfortable fabric. I've gotten so many compliments already, can't wait for the next drop!
Best dress & top I've ever ordered in regards to colour, quality, versatility! Cannot wait to get my hands on more! What a find!!!
Don’t sit on the fence- just buy it! You won’t regret it, trust me!
The perfect grab and go top. I have a feeling I’ll be reaching for this top a lot this summer 🌺
EASILY 5 STARS! Absolutely obsessed. The material is butter soft and the artistry with which Alice has made these garments is second to none!! Her communication throughout the purchase process was absolutely excellent and exceeded my expectations. There was a slight delay with shipping (I didn't notice this at all) and she threw in a free top which is one I had been eyeing off which was totally unnecessary but a true reflection of how much she values her customers!! When I wore the set to my daughters netball windup I reckon I got about 20 compliments! It wasn't a dressy event but it was my one social affair for the weekend so why not! TBH I'd wear it putting out the bins, it makes you feel that lush! Please buy from her, you will not regret it. You will love yourself sick in whatever you purchase. XXXXXXXX